Market Research
Information you can act on for SBIR/STTR funded firms
Dawnbreaker® Market Research
Have you ever wondered why investors put so much emphasis on the team? Why isn’t it sufficient to have an innovative technology? If you’ve taken that extra step and conducted customer discovery and interviewed between 50 to 100 potential customers, why do you need to understand the market, the competition, the supply chain? Why is a commercialization or business strategy required – isn’t having a great technology enough? Unfortunately no…Bringing a technology to market is a complex process. Without sufficient information you will embark on what is bound to be an expensive and time-consuming journey, without a clearly defined destination and lacking the supplies that you will need to make it to the end. So why do investors put so much emphasis on the team? ….because they are looking for experienced scouts that can help a company more effectively chart a course to a lucrative destination. Before small businesses can afford an experienced team, they often seek information, utilize their native intelligence, and bring in consultants to help them chart a course.
Dawnbreaker® can help you chart the way. Explore the services we provide.
Experience makes a difference!
With a team of highly skilled market researchers, Dawnbreaker® has provided market research that makes a difference to advanced technology firms for over 30 years. The team has delivered thousands of reports to advanced technology companies covering more than 10,000 projects, to federal agencies such as the Department of Homeland Security and the Department of Energy, and to Fortune 500 companies, such as 3M. With an emphasis on energy, defense, space, and medical technologies, let us bring these services to you and provide timely intelligence and analysis to help you make quicker, and more informed decisions. Whether you are responsible for successfully transitioning university-developed technologies and innovations to the commercial market; developing commercialization plans to include with a proposal; or looking to validate the size of a market opportunity—we can help you!
Erin George, MLS
Market Research
Erin, who has held a variety of librarian roles, has found her role as market researcher at Dawnbreaker to be the most rewarding yet. She brings a broad background of research experience for a variety of topics and clients. Her passion lies in the thrill of pursing a hard-to-find source or confirming an interesting theory. In her free time, she enjoys going on adventures with her husband, attending the sporting events of her stepchildren, running/training for races, and reading.
Jackie Johnson, MLS
Market Researcher
Market research provides a way for Jackie to learn about new technologies, and more importantly, allows her to witness how they can advance the world we live in. Outside of work Jackie takes a break from reading-to-learn and instead focuses on reading to meet her ambitious yearly reading goal (made up entirely of fiction). She also enjoys trying new recipes and attempting to get her cat to cuddle while watching “just one more” episode of Supernatural.
Kevine Lidoro, MLS
Market Researcher
Kevine is an energetic market research analyst with a groove for competitive intelligence and helping companies turn information into research data into actionable business strategies. When she is not working, you can find Kevine outdoors, chasing the next adventure and good food.
Jennifer Ostromecki, MS
Market researcher
Jennifer considers herself an intuitive writer, always searching for deeper meaning to craft a compelling story. She believes in brevity and embraces the show don’t tell writing mantra. Jennifer earned a Masters in Branding from the University of East Anglia. In true Anglophile fashion she enjoys tea, foggy mornings, and opts for British spelling–much to the chagrin of her American co-workers.
Eva Patry, MLS
MArket Researcher
The draw to market research for Eva is the everchanging information landscape. Finding answers to questions and solutions to problems, constantly encountering different technologies and subject areas makes the research more fun than work. When not working, Eva’s favorite pastime is watching movies and documentaries – best on a bright, snowy day – since she loves the cold and the Winter season best. She is a laugher and a dog lover, with a new puppy imminent.
Kristin Stiner, MBA
Market Researcher
Kristin's love of market research stems from the challenge of not only finding answers to the hard questions - but over the decades, never having encountered the same question twice. She genuinely enjoys providing research and analysis centered around clients' specific needs and loves the fresh perspective the right information can bring to the table. Outside of work, Kristin is an avid photographer and hobby farmer, and loves spending time outdoors with her husband, three young and wild children, and their menagerie of animal friends.
Desirae Zingarelli-Sweet, MLS
Market Researcher
Desirae spends a lot of time thinking about the information economy and loves the creativity and critical thinking involved in digging up or triangulating information that is difficult to find. Apart from working at Dawnbreaker, Desirae enjoys hikes with her French Brittany spaniel, a good sci-if novel, and eating the spiciest vegetarian Indian food she can manage.
